MBA Simulation game - Free Winning Guide and Tips (NEW MikesBikes Tips 2022)

MBA Simulation game

Free Winning Guide and Tips 

Update for MikesBikes 2022

ROUND 1

MBA Simulation Games 

Free Winning Guide and Tip

Step by Step guide for each round

This simulation game focuses on strategic management for bikes manufacturing.

You and your team take decisions as a leader of a firm to get higher profitability than competitors.

This is step by step guide from round 1 to round 8 to win the game with top sales, profit, market share and stock prices or SHV (share holder value)

Because competitors will make different decisions of each round, your team decisions need to adjust, therefore use the step by step guides still need adjustment of each round to gain top sales and profit.

Do not just use the numbers, need adjustment to meet conditions of each round.

START

Log in the game with provided id and password.

Think about a nice Name for your Firm, eg. Lux BMK Mek Speed Bikes or any name

Create a Vision And Mission For Your Firm.

VISION: To be the company having highest market share with best cycling experience to customer empowered by superior technology.

MISSION: To be the market leader globally & to provide customer best products and experience.

STRATEGIES:

1.    Good product, check ideal spot in perceptual map

2.    Good prices for Adventure, and also good prices for Leisure

3.    High advertising: invest more on advertising and promotion.

4.    Attract more and more suppliers for increasing of sales.

5.    Provide Extra support to Supplier.

6.    Increase SCU every round to meet next round demands

7.    High quality, good prices to gain high sales and profit

8.    Keep track of competitior strategy to make better decisions

9.    Long term strategy with 8 rounds, invest in rounds 1-2-3 and lead the game with top sales and profit all later rounds 4-8

Round 1 (2019) Step by Step Guide and Tips

In this game, every year is processed by Roll-Over function.

Before setting decisions, check the Reports

Think about the target goal for First Roll Over (first Round) and make suitable Strategies which help you to achieve them and after Roll Over Analyze them, which help You to target goals and make strategy for next year.

Note in advance, this is long term strategy game with 8 rounds.

Start early and invest strongly to gain good sales, otherwise competitors will do, and gaining back market share is always harder than get is from first rounds.

Round 1 starts with:

- SHV:                     $ 13.97

- Retail Sales:          $ 27 million

- Profit After Tax:     $ 2.5 million

- Cash:                    $ 6.6 million

- Wholesales Sales: $ 14 million

- SCU:                     24.000 (utilization: 63%)

- Product:                1

Target

Most simple target or goal is to increase each round by 10% or 20%

Market à Product 

For Adventure Segment

·       Last round sold: 16.000 units à forecast sales for this round: 18.000 units (+13%)

·       SCU needed: 18.000 x 1.0 = 18.000

·       Workers needed: 45 to 60 (300-400 SCU per worker)

·       Buy new SCU for next round:       25.000 (do not sell) – next round will also produce Leisure segment  

For Round 1
Price: $2000-2000
Produce: 20.000 - 23.000
Stock: 3-5 weeks 

Price Production  

·       Retail Price: put price between 1700 to 2200 (eg. $1800 - $1900 - $2000 - $2100 - $2200 then keep that prices for next rounds)

·       Planned Production: Increase to 23.000 or highest 25.000

·       Planned Safety Stock: 5 weak to avoid stock out and meet delivery requirement

Advertising

For the advertising, the ratios should be average divided in to 33%, 25%, and 42%.

·       TV: The investment on TV should be 40% maximum of total Advertising Expenses.

·       Internet: The Investment on it should be 30% max.

·       Magazine: On magazines it should not be above 50%.

·       For Round 1, can use TV: 400.000; Internet: 300.000 and Magazine: 500.000

·       Later rounds increase each round 20% or higher than competitors

Advertising For Round 1

TV: 400.000

Internet: 300.000

Magazine: 500.000

Public Relation

PB Exp. Ratio will be the same as the Advertising.

Manufacturing

Workers: 80
SCU: 25.000 + 5.000 (or 2.000)

Responsiveness

·       Current Employee: Increase your Employee according to need of your SCU and Production, But not very high because it Increase your Idle Time.

·       Current Plant Size: Increase the plant size up to double in 1- 3 rollover its help in 3-6 rollover for new segment to increase capacity 

Process

·       Batch Size: Increase the Batch size by minimum 200 in every rollover Its control your Idle Time as well as decrease your Expenses. For Round 1 use 400

·       Set Up Time Reduction: It will Decrease the Time Of Setting Up your Plants. For Round 1, use 300.000

·       Supplier Relation: Help You to Reduce to Raw material inventory Stock Out. For Round 1, use 350.000

·       Raw Material In. W. Out: The Inventory Period You Want To hold With you If it is perfect it increase your production and reduce the Ram material Out and you don't have to pay extra for the Inventory Keep with you, On the Other hand it's vice versa. For Round 1, use 3 Weeks

BS: 400

SUT: 300.000

SR: 350.000

RM: 3 weeks

Quality

·       Average Salary: It's not should be too much, just near by 23.000 or increase it by 500 – 1.000 every year. For Round 1 use $26.000

·       Training: it decrease the servicing of you product and increase the quality of your product, It should be average 40. For Round 1 use 45 then increase to 50-55 and keep 60 for later rounds.

·       Preventative maintenance: to reduce the plant crashes and increase production. For Round 1 use 600.000

·       Quality System Technology: Its increase your Product Quality and useful to increase your sale. For Round 1 use 600.000

·       Inspection: Inspect charges to inspect the quality of your Final product increase the Quality of your product and you have to pay less for service of the product under warranty for your customers. For Round 1 use 18%

AS: $26.000

Training: 45 (50 - 55 - 60)

PM: 600.000

QST: 600.000

Inspection: 18%

Distribution

You have to decide the Extra support and the Retail margin that you want to give to your Distributors for selling your cycles.

Should spend more than your competitor but also not very high because it Decrease you profitability.

·       Bike Shop: spend for Round 1, use 200.000 and 51%

·       Department Store: for Round 1 spend 500.000 and 36%

Branding

·       For 1 to 3 Rollover you have to invest high on your Brand to Increase your Brand awareness.

·       Use 1.000.000 for round 1, then increase to 2.000.000, and keep 3.000.000 for all rounds

D&D

Develop a new project for Adventurer: Style 52/ Tech 54
Develop a new project for Leisure: Style 52/ Tech 11

NOTE, AGAIN:

·       Do not just use suggested numbers

·       Need to look at report and set numbers/decisions better than competitors

Finance

·       Equity: Buyback your Equity From the Second Rollover onward in installment it help you to increase your SHV.

·       Debt: Pay debt in Installment Second Rollover Onward to increase SHV.

·       Investors Relation: Pay little Bit More but Not too much to make good Relation with Investors It Increase your SHV A lot. For Round 1, use 300.000 - 400.000

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Estimated results for Round 1

Note in advance:

This is long term strategy game with 8 rounds.

Round 1-2-3 for investment, new products development, promo and sales

Therefore, round 1-2-3 will have good sales but low net profit

Lead the game all rounds 4-8 with top sales and profit.

- SHV:                     $ 13.97                        à $ 14.31 - $17 / $12

- Retail Sales:          $ 27 million               à $ 35 million  - 43 M / 32M

- Profit After Tax:     $ 2.5 million             à $ 500K - 3.2M / $620K

- Cash:                    $ 6.6 million               à $ 6.5 million -  $10 M

- Wholesales Sales: $ 14 million             à $ 18.3 million - $22M

- SCU:                     24.000 (utilization: 63%)    à 25.000  (utilization: 77%)

- Product:                1                                 à will have 2 in round 2

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MIKES BIKES Simulation Games - Free Winning Guide and Tips

Free Personal Support for Round 1 and Round 2 - Email: 

mbabikes2012@gmail.com - Blogs: https://mbasimbikes.blogspot.com

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 Email: mbabikes2012@gmail.com

Blogs: https://mbasimbikes.blogspot.com

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Free Winning Guide and Tips

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Blogs: https://mbasimbikes.blogspot.com

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FREE SUPPORT FOR ROUND 1 AND 2

Email: mbasimbikes@gmail.com

Blog: mbabikes2012.blogspot.com